Exciting new collaboration with the American Diabetes Association

Royal Oak, Mich., June 12, 2013– The Van House Foundation is pleased to announce its latest collaboration with the American Diabetes Association (ADA).

The Van House Foundation has selected the American Diabetes Association in its efforts to increase awareness and educate the younger generation about the growing prevalence of Type I and Type II diabetes in American society. The marketing specialties of The Van House Foundation will help target an increasingly tech-savvy demographic to increase immediate support for the ADA and to secure future volunteers and donors.

“We are excited to announce our support for the American Diabetes Association. Our team is looking forward to creating something memorable that will help such a respected organization increase public awareness,” says Rick Van House, co-founder and chairman of The Van House Foundation.

Each season, The Van House Foundation selects a non-profit organization to work with in order to increase awareness among the younger generation. The Foundation’s efforts are targeted to the 25 to 40-year-old demographic and specifically designed to reach a young population that isn’t necessarily as well informed as older groups. The Foundation utilizes its marketing and advertising expertise to help deliver focused, strategic and creative messages for its non-profit partner.

About The Van House Foundation

The Van House Foundation is a non-profit organization that was founded by Mr. and Mrs. Richard Earl Van House II. The goal of the foundation is to assist other non-profits by finding creative ways to get their message out to a younger generation, typically 25-40 year olds. By partnering with various associations and foundations, The Van House Foundation helps bring awareness to each cause by finding new and innovative ways to make learning exciting. One of these ways is through exclusive events like the List Event.

About the American Diabetes Association

Founded in 1940, The American Diabetes Association is leading the fight to stop diabetes and its deadly consequences and fighting for those affected by diabetes. The Association funds research to prevent, cure and manage diabetes; delivers services to hundreds of communities; provides objective and credible information; and gives voice to those denied their rights because of diabetes.

Rick Van House
Chairman & Co-founder
The Van House Foundation
422 W 11 Mile
Royal Oak, MI 48067
ph. 248.632.1171

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